Korean Food  >  2017

Gamasot Kimchi Fried Rice

  • Company NameMiss Corea
  • Designated Year2017
  • Designation NumberKF1701
  • Price InformationKRW5,000

Overview

Ingredients and recipes for Kimchi fried rice are simple. After stir-frying kimchi on a well-oiled pan, throw in some rice into the mix and fry it all together—and voila. But even a simple dish of kimchi fried rice may not taste very good when one eats out at a restaurant. After quite some struggle, Miss Corea came up with a solution to the problem—the “Gamasot Kimchi Fried Rice.” The solution defies the common stereotype of kimchi fried rice as an easy-to-make comfort food. It satisfies on both visual and culinary levels. Carefully cooked kimchi, combined with a unique sauce, tempt potential consumers. Most importantly, an actual Korean iron pot is set up in the food truck offering a spectacle for consumers to see the process of frying the rice. Miss Corea’s solution appeals to both domestic and overseas consumers. Miss Corea is currently looking for ways to add various toppings to its flagship Kimchi fried rice menu. It also has a plan to develop a more foreigner-friendly variation of Kimchi fried rice that tones down spiciness.

Product Information

A simple, beloved dish that combines two iconic elements of Korean cuisine: kimchi and a traditional cast iron pot.